Monday, March 21, 2011

Reskeining question

Someone wrote a broken link to an old post I wrote when I first started having Wool2Dye4's exclusive yarns milled. I will post it below, but just ignore the talk about one pound cones, as we only do kilo quantites these days.

The Golden Rule of Measurement: Don't try to split small skeins into smaller measurements. We are at the gray goods end of the market where measurements and weights are approximate.
My suggestion: sell sock yarns by yardage. Most sock knitters examine labels to see if there are close to 400 yards in a ball of commercial sock yarn. That seems to be the benchmark to knit up a pair of socks, so be a little generous and make your skeins into 425 or even 450 yards. This measurement may increase your sales because you will be giving the customer what they want...the number of yards needed to knit a pair of socks. Giving the customer what they really want is how we do business.

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